Why Open AI's new Sora 2 will make you never trust video again

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I have to talk about Sora 2. This is OpenAI's new video generation app, and it's both amazing and scary at the same time.

This is the first tool from an AI company that lets you type in a prompt and get up to a minute of professional AI-generated video in literally seconds. The result isn't perfect, but it's almost perfect. It's like being close to Hollywood.

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The lighting, camera movements, facial expressions, everything is incredibly realistic.

AI messaging

AI videos are on the rise thanks to a new video generation app, Sora 2. (St. Petersburg)

Want to see a golden retriever surfing Times Square in slow motion? The end. A drone shot of a city built on clouds? Easy.

famous people who passed away

People are using Sora 2 to generate fake videos of dead celebrities doing things they never did.

  • John F. Kennedy Deepfaked by WWE Superstar.
  • tupac He appears with Mr. Rogers to talk about respect.
  • Dr. Stephen Hawking Getting attacked in the UFC. Warning: I knew this was all AI, but it was still infuriating to watch. Strange, right?
  • flat Sam AltmanOpenAI CEO shoplifts GPUs from Target.

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You probably know that under U.S. law, “defaming” someone only applies to the living person, not the dead person. This means families and estates have no legal recourse if someone uses AI to humiliate or misrepresent a loved one. For now it's free and no one is responsible.

Even creepier?

Photo of the Sora artificial intelligence app on a mobile phone with the Open AI logo in the background

In this photo illustration, the Sora 2 app icon developed by OpenAI appears in front of the company logo on a smartphone screen on October 8, 2025 in Chongqing, China. Sora 2 is OpenAI's next-generation generated video model that powers Sora apps, supporting synchronized audio, realistic motion, and physically accurate scene simulation. (Photo illustration: Cheng Xin/Getty Images) ((Photo illustration: Cheng Xin/Getty Images))

Sora is also used for stalking and impersonation. All you need is a photo and you can create a video of who is doing something. It could be anything from a fake crime to revenge plots to political lies.

guardrail zero

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OpenAI says permission is required to use a person's face or voice. Yeah, that's going to stop someone.

If the people running OpenAI can't stop their faces from being misused, what chance does the rest of us have? Currently, Sora 2 is only available as an iPhone app. It requires an OpenAI account, but it's still invite-only, so most people don't have access to it yet.

Sam Altman speaking into the microphone

Sam Altman, CEO of OpenAI Inc., during a media tour of the Stargate AI Data Center in Abilene, Texas, USA, on Tuesday, September 23, 2025. Stargate, with promotional support from President Donald Trump, is a joint venture between OpenAI, Oracle, and SoftBank to build data centers and other infrastructure for artificial intelligence across the United States. (Photographer: Kyle Grillot/Bloomberg via Getty Images) (Kyle Grillot/Bloomberg via Getty Images)

Sora 2 is a great tool. But it's been overused, and the guardrails are flimsy at best. So from now on, if a video goes viral, it's best to assume it's fake until it's proven to be real.

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