Online tutoring services market size expected to reach US$30.15 billion

Machine Learning

PUNE, July 05, 2024 (GLOBE NEWSWIRE) — Online Tutoring Services Market Analysis:

“According to SNS Insider Research, Online tutoring services market The market size is estimated to be US$ 8.84 billion in 2023 and is projected to reach US$ 30.15 billion by 2032, growing at a CAGR of 14.6% over the forecast period 2024-2032.”

Market Overview

The online tutoring services market is growing due to technological advancements, especially in mobile communication devices and connectivity, further driving the adoption of online learning. Governments in developing countries are focusing on digital education initiatives and encouraging schools and colleges to introduce online learning sessions. Governments are also providing free portals for tutorials. The Indian government has launched NEAT 2.0, an AI-driven online platform designed to provide a personalized learning experience to students irrespective of their geographical location. Online tutoring services are growing as they provide access for students to learn from anywhere, anytime.

Students are shifting towards online learning as today's generation is very familiar with technology. After the COVID-19 pandemic, people have shifted towards online learning platforms and have become accustomed to the benefits of virtual learning, with web-based mentoring administration being a distinctive extension of this trend. On February 18, 2024, Physics Wallah hosted a live session for test preparation for a record 127,000 Indian teenagers.

The New Hampshire Department of Education and's expansion of a free online tutoring program highlights a trend of increased adoption of such services in the state. K-12 Education sector. This could encourage other states and territories to consider similar initiatives, potentially impacting the market.

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The analysis of the key players covered in this report includes:

  • Chegg Co., Ltd.
  • Varsity Tutor
  • Ambo Education
  • Khan Academy
  • Bijoux
  • Vedant
  • translator
  • With IQ
  • Qkids Teacher
  • Beijing Magic Ears Technology Co., Ltd.
  • Club Z! Inc.
  • Arbor Bridge
  • Top
  • Edox
  • Coursera
  • Tutor Me
  • Udemy
  • LinkedIn Learning
  • Other players

Scope of the Online Tutoring Services Market Report:

Report Attributes detail
Market size in 2023 US$8.84 billion
Market size by 2032 US$30.15 billion
Average annual growth rate CAGR from 2024 to 2032 is expected to be 14.6%
Base year 2023
Forecast Period 2024-2032
Historical Data 2020-2022
Major Area Coverage North America (USA, Canada, Mexico), Europe (Eastern Europe) [Poland, Romania, Hungary, Turkey, Rest of Eastern Europe] Western Europe (Germany, France, UK, Italy, Spain, Netherlands, Switzerland, Austria, Rest of Western Europe) ), Asia Pacific (China, India, Japan, South Korea, Vietnam, Singapore, Australia, Rest of Asia Pacific) ), Middle East & Africa (Middle East & Africa) [UAE, Egypt, Saudi Arabia, Qatar, Rest of Middle East],Africa [Nigeria, South Africa, Rest of Africa]Latin America (Brazil, Argentina, Colombia, Rest of Latin America)
Main growth drivers • Increased investment in innovative educational technologies

Segment Analysis

By period

Long-term course Providing in-depth knowledge and comprehensive skill development, it dominated the market with over 69% of the market share in 2023. These courses are important for students who want to improve their skills that require understanding of the subject matter. Long-term courses have proven to be effective in facilitating student learning in an environment.

Short courses are expected to grow significantly as they are highly convenient and efficient for students looking for rapid skill development or targeted exam preparation.

By end user

Based on the end user, K-12 Segment It dominates the market, accounting for over 54% of global revenue. The growing adoption of microlearning techniques, which break down complex subjects into manageable chunks, has significantly fuelled the growth of online tutoring services in the K-12 segment. Microlearning caters to the short attention span of young students, enabling more effective knowledge retention. The rise in customized tutoring solutions designed specifically for K-12 students has captured the interest of a wider demographic.

of Higher Education This segment is growing at a significant rate. This growth is driven by growing awareness of online resources for entrance exam preparation and professional skill development. More and more students are turning to online tutoring platforms to gain an edge in competitive entrance exams and also to increase their employability through targeted skill acquisition.

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Key Segmentations of the Online Tutoring Services Market:

By course type

  • Language Courses
  • Science, Technology, Engineering and Mathematics (STEM) Courses
  • others

By period

  • Short-term courses
  • Long-term course

By type of instruction

  • Systematic individual instruction
  • On-Demand Tutoring

By teaching style

  • Exam Preparation Services
  • Individualized tutoring services by subject
    • repair
    • maintenance
    • support
    • fulfillment

By end user

  • K-12
  • Higher Education
  • others

Regional Analysis

This is due to the established technology infrastructure and the presence of leading EdTech companies. North America The region held the largest share of the global online tutoring services market, accounting for more than 34% of the revenue in 2023. There is a growing population of potential learners, including students from K-12 to higher education and working professionals seeking opportunities to update and reskill. Stable internet availability and increasing access to advanced innovative tools go hand in hand with the continuous delivery and access to online tutoring services. Chegg Inc., Kaplan Inc., and Club Z! Inc. are some of the well-established EdTech companies based in North America. Inc. offers a range of online coaching solutions.

of Asia Pacific The region is growing at the highest annual growth rate, with Asia Pacific spurred by growing demand for accessible and affordable education solutions from developing countries India and China.

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Key Takeaways

  • The online tutoring services market is growing due to the increasing demand for flexible, accessible and personalized learning solutions.
  • The growing penetration of smartphones and advancements in educational technology are further driving the market growth.
  • The K-12 and higher education sectors are expected to remain key growth drivers, with a focus on STEM education and entrance exam preparation.
  • Geographically, North America and Asia Pacific are expected to lead the market, driven by different growth factors in each region.

Table of Contents – Main Points

1.First of all

2. Industry Flowchart

3. Research Methods

4. Market Trends

5. Porter's Five Forces Model

6. Plague Analysis

7. Online Tutoring Services Market Segmentation (By Course Type)

8. Online Tutoring Services Market Segmentation (By Tutor Type)

9. Online Tutoring Services Market Segmentation by Period

10. Online Tutoring Services Market Segmentation, By Tutoring Style

11. Online Tutoring Services Market Segmentation by End-User

12. Regional Analysis

13. Company Profile

14. Competitive Environment

14.1 Competitive Benchmarks

14.2 Market Share Analysis

14.3 Recent developments

14.3.1 Industry News

14.3.2 Company News

14.3.3 Mergers and Acquisitions

15. Use Cases and Best Practices

16. Conclusion

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Social Media Insider is a leading market research and consulting firm, leading the market research industry globally. Our goal is to provide our clients with the knowledge they need to function in a changing landscape. We employ a variety of methodologies including surveys, video talks and focus groups across the globe to provide you with up-to-date and accurate market data, consumer insights and opinions to help you make decisions with confidence.


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